What small business owners are looking for in a bank

What small business owners are looking for in a bank

These days, small business owners are looking for more from their bank than just finance. Increasingly, they’re looking to their bank as a partner in their business venture, and relying on their advice and guidance.

Small businesses are becoming more valued as customers to banks as well, since it’s small businesses that are having a positive effect on the global economy. So it’s to every bank’s advantage to look at the services they’re currently offering their small business customers and seeking ways to improve them.

At the end of the day, what small business owners want is a bank that understands small business. They want to know that the bank has an interest in what they’re doing, their vision and their goals, and is committed to helping them succeed.

A Small Business Resource Center, one that contains all the advice and guidance that small business owners are looking for, shows that the bank is one that understands small business and is keen to see their customers succeed.

This article from Onovative looks at 5 factors small businesses consider when shopping for a bank.

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Glen Senior
Glen Senior

CEO Glen Senior has been helping small businesses start and grow since 1989. Along the way, he has published 6 books on small business development and business planning, created training courses, built e-learning platforms, and developed Microsoft USA’s Small Business Plus program which was delivered into 9 countries.Since 2005 Glen has focused on the banking sector and has built up an extensive knowledge of how banks can engage with the small business segment. He has presented at a number of small business banking conferences and is sought out as an opinion leader in this space.