Small Business Insights


Win more customers with regular blogs

Win more customers with regular blogs

One of the best ways to keep customers coming back is to make sure the site is dynamic – that there’s always something new to read, watch or interact with. And a blog is an easy way to update content on a regular basis....

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Getting your website speaking more than one language

Getting your website speaking more than one language

For a bank, the ethnic diversity of their customers should be significant when it comes to creating content. Some research on the backgrounds of a bank’s business clients can provide great information on what languages could be considered for website content....

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Making small business content entertaining

Making small business content entertaining

Content that makes people laugh is almost always unforgettable. Not only that, but if people like a bit of comedy while reading marketing content, they’re more likely to pass it on to someone else....

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Making the most of infographics

Making the most of infographics

There’s no secret to it – quality visual content grabs attention faster and your reader retains the information longer. Which is why infographics can be such a useful tool when it comes to content marketing....

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